FPRA lunch -You went viral! Now what do you do?

In January of 2016, Officer Ben Tobias, Public Information Officer for the Gainesville Police Department, finally achieved every social media manager’s dream: the viral video. A street basketball game between Gainesville Police Officer Bobby White and neighborhood kids has been seen over 100 million times and created international media attention. Officer White used this momentum to create the Basketball Cop Foundation, which allows police departments around the country to use basketball as a community relations tool.

In this presentation, Ben Tobias will detail the successes and lessons learned during the whirlwind days after the video went viral, including the experience of a surprise visit from NBA superstar, Shaquille O’Neal. Please join us for an informative and engaging professional development meeting to kick off the new year.

Thank you to Okaloosa County Sheriff's Office & Walton County Sheriff, Michael A. Adkinson, Jr. for sponsoring January's meeting, venue and lunch partner The Down Under Bar, and Sandestin Golf and Beach Resort for our speaker's accommodations.

Register online at nwfcoastfpra.org by 5 PM on Monday, January 16.